Which company is best positioned to capitalize on the growing Internet of Things market?
The Internet of things has been a big hit for Intel, and the chipmaker has been ramping up its research and development on the topic.
That’s helped Intel become the most popular chipmaker on the global market for smart home devices.
However, Intel is facing an uphill battle to make a dent in the growing IoT market.
Bloomberg reports that Intel’s chipmaker, Advanced Micro Devices, is now the fourth largest player on the international smart home market.
That figure will increase to sixth this year.
Intel says its market share in the global smart home hardware market has jumped from just 5 percent to over 20 percent.
That means the company is able to reach consumers in places like China and India at the fastest rate of any major chipmaker.
But while Intel’s market share is growing, it’s also taking a big bite out of the overall IoT market by offering the cheapest, most powerful chipsets.
That’s not good news for chipmakers.
The company is already seeing slow growth in its hardware sales, and that trend is expected to continue.
Bloomberg notes that the company expects to sell about 1.5 billion chipsets this year, a 25 percent drop from 2015.
That said, Intel isn’t the only one getting hammered by the growing market.
Apple has been losing market share to rivals like Huawei, while Samsung and Qualcomm are losing ground to Google.
All of those chipmakers are making more chipsets for the IoT market than Intel, according to Bloomberg.
Intel is also facing some competition from smaller chipmakers, like Nvidia.
Nvidia is making a concerted effort to compete with Intel for chip sales, as well as with other chip makers.
It’s already building out its own IoT chip manufacturing facilities in its research labs in Menlo Park, Calif.
And while Intel has been making its chipsets in the United States for some time, it plans to expand that reach to more parts of the world, like India.
That means Intel will need to ramp up its investments in India if it wants to make an impact in the IoT space.
Intel is already investing more than $300 million into the Indian market.
It hopes to make more in the future, Bloomberg reports.